Beer Release: Free Fall Hazy IPA

We are excited to announce the continuation of our rotating HIPA Series, Project X, by introducing a brand new brew that showcases a remarkable combination of Citra, Strata, and Nelson hops. This latest addition is poised to captivate beer enthusiasts and casual drinkers alike with its unique flavor profile and aromatic qualities.

Named Free Fall, this release is not just about the beer itself; it also features stunning custom label art created by the talented Leandro Costa Machado, a digital artist hailing from Brazil. Known in the artistic community as MACHADOXLEAO, Machado has gained recognition for his distinctive style, which often incorporates “vibrant colors at the edge of saturation.” This technique is beautifully showcased on the cover of Free Fall, making it a feast for the eyes as well as the palate.

Our latest Hazy IPA is expertly crafted to be medium to full-bodied, thanks to a rich adjunct grain bill that includes oats and wheat layered on top of Pale 2-Row malt. This combination not only contributes to a distinctive haze but also results in a robust mid-palate experience that is sure to satisfy. The carefully selected hop combination of Strata, Citra, and Nelson hops requires no introduction, as these varieties are renowned in the brewing community for their ability to enhance fruit expressions with a delightful dank twist. The flavor journey begins with vibrant notes of strawberry and peach preserves, which seamlessly transition into a medley of tropical fruits including mango, lime, and passionfruit. The experience culminates in a captivating finish featuring an herbal, kush-like note that lingers on the palate.

This month, Free Fall is being distributed across our entire network in convenient 16oz cans and also on draft for those who prefer to enjoy it fresh from the tap. Customers are encouraged to utilize our beer finder tool (motherearthbrewco.com/locator) to locate this exciting new release or to visit our tasting rooms in California and Idaho this weekend for an exclusive early preview. Don’t miss out on the opportunity to experience Free Fall firsthand and celebrate the artistry behind this exceptional brew!